Pictor Pricing
Pictor offers three core plans plus an Enterprise add-on. All plans include access to iOS and Android apps, plus Virtual Booth on Mac/PC browsers.
Pricing at a Glance
| Plan | Monthly | Annual (~17% off) | Best For |
|---|---|---|---|
| Basic | $49/mo | $490/yr | New and small operators |
| Pro (Most Popular) | $99/mo | $990/yr | Established operators running regular events |
| Premium | $149/mo | $1,490/yr | High-volume, multi-booth operations |
| Enterprise add-on | — | $1,500/yr | White-label, custom domain, dedicated support |
Annual billing saves approximately 17% compared to monthly.
What's Included in Each Plan
Basic ($49/mo)
Everything you need to run professional photo booth events from day one:
Core photo booth features
- Photos, GIFs, and videos
- Printing integration
- Email and SMS sharing
- Customizable gallery links
- Event management and setup
AI on every plan
- AI photo generation with preset prompts — included at no extra cost (unlike competitors who charge $189+/mo for AI)
- Basic background removal effects
Platform access
- iOS and Android apps
- Virtual Booth (Mac/PC browser access for operators)
Analytics
- Basic session and event tracking (full analytics available on Pro and above)
Pro ($99/mo)
Everything in Basic, plus the tools that set serious operators apart:
Advanced features
- Custom AI prompts — craft your own AI photo styles beyond the preset library
- Advanced template features — effects, layers, pre-made text, and effects (Template Editor is available on all plans; these advanced tools unlock on Pro)
- DSLR camera support — use a dedicated camera for higher-quality captures
- Sharing Station — separate browsing screen for guests to review and share their photos
- Surveys and data collection — gather guest info at your events
- Analytics — post-event reporting with data you can share with clients
Enhanced sharing
- Custom survey fields for lead capture
- Branded gallery experience
Premium ($149/mo)
Everything in Pro, plus the tools high-volume and multi-booth operators rely on:
Premium features
- Virtual Booth for guests — guests access the photo booth from any browser, any device
- AI Video generation — create video clips from guest photos (the only platform offering this)
- Zapier and Webhooks — automate workflows with your existing tools
- White label branding — your logo and brand colors in the gallery and delivery emails
- Pre-Registration and QR codes — let guests pre-register before events
- Emergency phone support during events
Analytics
- Event analytics and reporting
- Advanced Analytics
- CSV Export — download raw data for client reporting
Enterprise add-on ($1,500/yr)
Add-on to any base plan — not a replacement. Enterprise is for operators scaling into agencies or needing full infrastructure control:
- Account-wide white labeling
- Custom domain (your domain, not pictor.pro)
- Branded email delivery via your own SendGrid account
- Early beta access to new features
- Direct point of contact for support
- Access to custom development projects
Tokens Are Separate
Tokens cover AI processing costs and are purchased separately from your subscription. Standard outputs (no AI) do not use tokens. For full details on token pricing and budgeting, see Billing & Licensing — Complete Guide.
Not Sure Which Plan?
For the complete guide to what each plan includes — plus volume discounts, billing rules, and the token system — see Billing & Licensing — Complete Guide.
Reach out before you commit if you'd like a quick walkthrough of the plans — we're happy to help you choose the right fit.
Related Articles
- Billing & Licensing — Complete Guide
- Licenses and Tokens
- What's Included in Pictor Enterprise
- White Label Setup
- Understanding Your Invoice
Need help choosing a plan? Email [email protected] — happy to walk you through it.